Tech Innovation, Human Connection

The Software Firm is a technology company based in Auckland, New Zealand, and Colombo, Sri Lanka, specializing in innovative software solutions. Their offerings include mobile and web application development, desktop applications, and enterprise resource planning solutions like their Laboratory Information System (TLIS). With a focus on simplicity, user-friendly design, and robust functionality, they deliver feature-rich products to clients worldwide. Their team of experienced technology experts strategizes, designs, and implements solutions to help businesses excel. Visit thesoftwarefirm.lk to explore their products and services.

Our Role

Design by Ching partnered with The Software Firm in 2021 to create a brand identity that captures their blend of cutting-edge technology and genuine human connection. Under Mike Ching’s direction, we crafted a dynamic Brand Identity Design centered around a distinctive logo: a minimalist serif 'S' letter mark with dragon-inspired wings, forming a powerful S-Dragon symbol that is unmistakably theirs. Paired with a striking blue palette, this cohesive design system positions The Software Firm as a leader in the tech landscape, resonating with clients in Auckland, Colombo, and beyond.

Our collaborative approach ensured the visual identity aligned with The Software Firm’s mission of delivering simple yet effective solutions. From digital assets to promotional materials, the brand identity, anchored by the S-Dragon logo, enhances their presence across platforms. Visit thesoftwarefirm.lk to explore their innovative solutions.